At Whiting & Company, we turn financial data into clear, profitable decisions — with honesty, precision, and care.
Who are we?
10
years in business
Trusted outsourced CFO partner
Whiting & Company Financial Strategies is an outsourced CFO firm helping business owners turn their financial data into clear, profitable decisions through accounting, tax strategy, and CFO advisory. We serve owner-led service and trade businesses with $1M to $15M in revenue that need more than bookkeeping and tax returns.
Our Services
Modern Solutions for CFO Advisory
Our consulting services provide expert guidance and strategic solutions tailored to your business needs.
We offer personalized, strategic advice based on your financial goals, risk tolerance, and market trends.
We provide personalized financial guidance to help you achieve your goals.
We provide expert IT consulting to help businesses leverage technology for growth and efficiency.
We offer expert HR solutions to help organizations manage talent, optimize workforce performance, and navigate HR challenges.
Meet the Founder
Meet the Financial Expert Behind Whiting & Company
6-10
Years in Business
Why Choose Us
The Benefits of Working With an Outsourced CFO
Cash Flow Management
Clear, consistent visibility into what's coming in and going out.
Job Profitability
Know exactly which jobs and customers actually make you money.
Growth Planning
Confidently plan your next hire, location, or investment.
Financial Reporting
Monthly reports that make sense, not just spreadsheets.
Tax Strategy
Proactive planning that keeps more in your pocket.
Direct CFO Access
A dedicated financial partner, not just a bookkeeper.
Feedback from
Our Clients
Marcus Webb
"Whiting & Company gave us real visibility into our cash flow for the first time. We finally know which jobs are actually profitable."
Denise Carter
"Working with an outsourced CFO changed how we make decisions. Tax season is planned months in advance instead of a scramble."
Rob Alvarez
"We were flying blind on our numbers before. Now we get monthly reports that actually make sense, and a real plan for growth."
Tanya Brooks
"Understanding our customer profitability changed how we price our services. Best decision we made this year."
Marcus Webb
"Whiting & Company gave us real visibility into our cash flow for the first time. We finally know which jobs are actually profitable."
Denise Carter
"Working with an outsourced CFO changed how we make decisions. Tax season is planned months in advance instead of a scramble."
Rob Alvarez
"We were flying blind on our numbers before. Now we get monthly reports that actually make sense, and a real plan for growth."
Tanya Brooks
"Understanding our customer profitability changed how we price our services. Best decision we made this year."
Marcus Webb
"Whiting & Company gave us real visibility into our cash flow for the first time. We finally know which jobs are actually profitable."
Denise Carter
"Working with an outsourced CFO changed how we make decisions. Tax season is planned months in advance instead of a scramble."
Rob Alvarez
"We were flying blind on our numbers before. Now we get monthly reports that actually make sense, and a real plan for growth."
Tanya Brooks
"Understanding our customer profitability changed how we price our services. Best decision we made this year."
Marcus Webb
"Whiting & Company gave us real visibility into our cash flow for the first time. We finally know which jobs are actually profitable."
Denise Carter
"Working with an outsourced CFO changed how we make decisions. Tax season is planned months in advance instead of a scramble."
Rob Alvarez
"We were flying blind on our numbers before. Now we get monthly reports that actually make sense, and a real plan for growth."
Tanya Brooks
"Understanding our customer profitability changed how we price our services. Best decision we made this year."